Let’s cut through the noise: You don’t need to be “naturally creative” to be creative. That’s a myth. Creativity isn’t some magical personality trait reserved for artists or quirky startup founders. It’s a skill. A tool. A muscle. And just like any muscle, you can build it—if you stop doubting yourself long enough to try.

If you’ve ever said “I’m not creative,” this one’s for you.

1. Pay better attention.
   Creativity starts with noticing. What do people complain about constantly? What do you wish worked better? Who’s doing things differently? Creativity doesn’t require genius ideas—it starts with better questions. Observe first. Create second.
2. Steal like a strategist.
   Creative people don’t invent out of thin air—they remix, adapt, and repurpose. If something works in one industry, ask yourself how it might work in yours. If you see a cool format or system, try it. Strategic creativity is mostly about connecting dots others missed.
3. Write stuff down.
   Every “uncreative” person I know also forgets half their good ideas. Keep a Notes app, voice memo, napkin—whatever works. Your brain is for creating ideas, not storing them. Capture now. Organize later.
4. Stop filtering your ideas too early.
   You’re not “bad at brainstorming”—you’re just judging your thoughts too fast. Let bad ideas live. Let weird ideas live. Because that third “bad” idea you scribbled down? It might be the seed of something brilliant once it’s evolved.
5. Move your body.
   Go for a walk. Hit the treadmill. Stretch. Movement clears mental clutter. The best ideas usually show up when your brain is off the clock.
6. Change your scenery.
   You don’t need a cabin in the woods to spark creativity. Just break your routine. Try a new coffee shop. Work from a different room. Sit in silence instead of defaulting to noise. The unfamiliar opens up new mental paths.
7. Make space to be bored.
   Most of you are too overstimulated to be creative. You’ve filled every silence with podcasts, TikToks, group chats, and background noise. Try sitting with your own thoughts. Let your brain breathe.
8. Practice tiny creativity reps.
   Don’t try to write a book or launch a business from scratch on day one. Try a 10-minute idea sprint. Rework a bad headline. Improve one thing you normally ignore. Creativity is built in the micro-moments, not the once-a-year breakthroughs.
9. Hang out with people who think differently.
   If you’re the smartest or most structured person in the room, you’re in the wrong room. Find people who challenge how you see the world. Borrow their lens for a minute. It’ll change what you see.
10. Say yes to experiments.
    Perfection is a creativity killer. Instead of asking, “Will this work?” try asking, “What might I learn if I try?” Build in public. Be okay with messy. The most creative people aren’t the smartest—they’re just the ones still playing.

Here’s the truth

Creativity isn’t a talent. It’s a decision. A decision to stay curious. To try new things. To risk looking silly. To say, “Maybe I can figure this out.”

You don’t need to “be creative.”
You just need to get started.